In the News: BizReport – “Ad RoundUp: Partnerships increase ad support across channels”

Following our recent press release about adding four new SSP partners and integrating native ad support to our Yocto programmatic DSP platform, BizReport followed up with this article below. First, DataHero has launched two new features – dashboard sharing and view only licenses – to their platform. The new additions will allow users to share their data

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In the News: NativeMobile – “Exclusive: NativeMobile – “adMobix Adds Native Ad Support”

Following our recent press release about adding four new SSP partners and integrating native ad support to our Yocto programmatic DSP platform, NativeMobile followed up with this article below. NativeMobile spoke exclusively on Thursday morning with executives from adMobix ahead of the company’s formal announcement today that it’s ready to take on native ads. A provider of

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In the News: MediaPost – “AdMobix Adds Native Support To Mobile DSP”

Following our recent press release about adding four new SSP partners and integrating native ad support to our Yocto programmatic DSP platform, Media Post followed up with this article below.  “AdMobix, a mobile marketing firm that has a demand-side platform (DSP), on Thursday announced it has partnered  with four new supply-side platforms (SSPs). Additionally, the company

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adMobix Adds Native Ad Support and Leading Supply-Side Platform (SSP) Providers to Yocto

New SSP partners integrate with company’s programmatic demand-side platform (DSP) and includes native ad inventory.  Toronto, Ontario (PRWEB) March 05, 2015 – adMobix, the leading provider of mobile marketing and technology solutions for brands, agencies, developers and media companies, today announced it has added four supply-side platform (SSP) providers to Yocto, the company’s programmatic demand-side

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Media Contribution: Chaos Makes Sense Podcast – Mobile Display Media Buying: Getting Results on Mobile

adMobix VP Platform  Sales Paul Cook joined  hosts Kimberly Henrie and Matt Frary on the “Chaos Makes Sense” podcast show to talk all things programmatic, the increasing opportunities of mobile advertising and how adMobix’s programmatic DSP (Yocto) can help clients successfully manage and advertise their campaigns to the right people at the right time. Digital

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Media Contribution: Mobile Marketing Watch – “adMobix CEO Talks the Future of Programmatic”

Is programmatic here to stay? This Q&A with Mobile Marketing Watch covers the potential of programmatic buying in the digital sphere, as well as the present and future outlook of this growing technology. “This week, MMW caught up with Kent Keilback, CEO OF adMobix, to discuss the future of programmatic, its potential pitfalls, and its prospects for

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Media Contribution: Mobile Marketing Watch – “4 Four Common Mistakes People Make When Using Programmatic Advertising”

While some advertisers, marketers and media buyers are still adjusting to the new programmatic technology that has taken over the advertising industry this year, adMobix’s CEO Kent Keilback tells Mobile Marketing Watch that there are still some things that users overlook when buying programmatically – even after they are all set up for them. “The following

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Media Contribution: Business Daily News – “Start-up Success Tips from Today’s Tech Executives”

Our CEO, Kent Keilback, knows a lot about starting start-up companies and developing a new product. He gives his two-cents in Business News Daily about spending the necessary time and energy into developing, producing, testing and marketing your product in order to avoid the problems that may arise after it is launched. “For every new tech start-up that launches, there’s one that

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Holiday Advertising Watch: Target NFL fans on Thanksgiving

American Thanksgiving is exactly a week away which not only means lots of turkey, it’s also the day where the NFL draws in a huge audience on television. Marketers can take advantage of this upcoming holiday by getting their ads in front of millions of football fans right before Black Friday, Cyber Monday and even

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Holiday Advertising Watch: More shoppers on social media

Last week’s Holiday Advertising Watch blog post suggested that marketers are losing a majority of their customers (and even more during this time) if they don’t advertise on mobile. This week’s entry will focus on gaining more customers through social media during the holidays. According to a survey from MarketLive, social media will play a large

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